National Brush Day, observed on November 1 every year, aims to remind parents and caregivers about the importance of children’s oral health. The day serves as a call to action to promote good tooth-brushing practices recommended by dental professionals. It emphasizes the significance of children brushing their teeth for two minutes, twice a day, not only on this designated day but as part of their daily routine.
To support this cause, the Dental Trade Alliance (DTA) Foundation launched a comprehensive awareness and marketing campaign for National Brush Day. The campaign specifically targeted DTA members, partners, and clinicians throughout the United States. The theme for 2023 focuses on families sharing their favorite toothbrushing songs, which should be at least two minutes long, using the hashtag #NBDToothTunes. These enjoyable and kid-friendly songs will be featured in the National Brush Day “Tooth Tunes” playlist on Spotify. This initiative aims to encourage families to brush their teeth while listening to these songs, raising awareness about the importance of maintaining good oral health habits.
To aid in spreading the message about National Brush Day, the DTA Foundation has made free downloadable marketing materials available. These materials can be easily shared via email, social media, websites, in-office, and other platforms to reach families far and wide. By utilizing these resources, individuals can contribute to the dissemination of information about children’s oral health and the significance of regular tooth-brushing.
Sarah Miller, the executive director of the DTA Foundation, expressed her pride in the annual National Brush Day campaign and its positive impact on raising awareness about children’s oral health. She eagerly anticipates the influence of this year’s campaign and the continued spread of the message regarding good oral health habits among children across the country.
For any inquiries regarding the National Brush Day campaign, individuals can reach out to Sarah Miller, the executive director, via email at sarahmiller@dentaltradealliance.org or by calling (703) 379-7755.